Women & Business: Their 3 Secret Weapons

As more and more women enter the historically male dominated business world, its no surprise that they continue to succeed. While women are talented in many ways, just as men, women have 3 secret weapons in the business world that can help them excel. By acknowledging these 3 important abilities, my hope is that women recognize their own personal strengths & become the business powerhouses they truly are.

So, without further ado…

1. Women have dynamic verbal communication skills. In fact, scientists and psychologists tell us that women speak more than 3 times as many words during a day than men do. Furthermore, the conversations tend to involve responsive listening and focus on the process of relations rather than sharing facts. Women know how to build rapport, understand a person's strengths and weaknesses, and can easily include encouragement in conversation. Businesses need effective communication and team building skills, especially in sales, marketing, p.r., and negotiations.

2. Women are intuitively skilled negotiators. They have been conditioned for centuries to get what they want through negotiation and community. No matter how you feel about it, historically women have had little economic power and they had to learn to work in subservient, male dominated systems. Rather than bloody fighting and wars, instead they learned to work with others and create good compromises and often win/win outcomes. Win/win situations are good for everybody and women have a talent for finding ways to make that happen. They've done this socially for centuries, and their mothers have taught them these skills from infancy. Many women just don't recognize it and thus think they can't negotiate in business matters. They can; and they can often see win/win options that their male counterparts miss.

3. Women excel in teams. Again, this is partially due to inborn characteristics and partially due to cultural conditioning. Our culture seems to value the image of a self-made tycoon who takes the business world by storm but reality is usually very different. Most "self-made" business tycoons have a quality team of support staff behind them. It is actually the power of the team that brings success and women are integral members of a team. Those companies who reward employees for good teamwork will profit and will survive when hard times come.

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Women who recognize the power of these 3 secret weapons can accomplish anything in the world of business and beyond. For any women interested in starting a business, there's all sorts of grants and awards for female entrepreneurs that can be found in a simple google search. Here's 1 for reference, Business Grants for Women. Good luck ladies!